Email Templates
9-touch outreach sequence · 3 templates
Sequence Timing
1
Email 1
Day 0 — First contact
2
Text 1
Day 4 — Follow-up text
3
Call 1
Day 7 — Phone call
4
Email 2
Day 10 — Second email
5
Text 2
Day 14 — Check in text
6
Call 2
Day 17 — Second call
7
Email 3
Day 21 — Final email
8
Text 3
Day 24 — Last text
9
Call 3
Day 28 → Archive Day 32+
1
Email 1 — Demo Intro
Email 1Subject
I built a free demo website for {{business_name}}
Preview
Hi {{owner_name}},
I built a free demo website for {{business_name}} — no strings attached. I do this for local contractors in the {{city}} area to show what's possible, and I think it could generate real leads for you.
See it here: {{demo_url}}
We're running a launch deal for the first contractors we bring on (paid annually):
…{{business_name}}{{owner_name}}{{city}}{{demo_url}}{{payment_link}}{{email}}
4
Email 2 — Follow-Up
Email 2Subject
Re: {{business_name}} demo — quick question
Preview
Hi {{owner_name}},
Wanted to follow up on the demo I sent for {{business_name}}. Did you get a chance to take a look?
{{demo_url}}
A few things worth knowing:
…{{business_name}}{{owner_name}}{{city}}{{demo_url}}{{payment_link}}{{email}}
7
Email 3 — Last Touch
Email 3Subject
Last chance — {{business_name}} demo + offer
Preview
Hi {{owner_name}},
Last email from me — I don't want to keep filling your inbox.
The demo site I built for {{business_name}} is still live:
{{demo_url}}
…{{business_name}}{{owner_name}}{{city}}{{demo_url}}{{payment_link}}{{email}}